
“A good brand name and an attractive logo are symbols of the service provided by a company. Your trademark makes it clear what you stand for. Registering your marks reinforces your competitive position because then you can take action against improper use of a trademark. ”
Upon discovering a conflicting trademark, you can either lodge an opposition procedure with the BOIP, or to lodge an action before the courts. Your registration is a powerful weapon in this battle.
The opposition procedure allows you to oppose the registration of a more recent trademark and solve a trademark conflict without court intervention. You must lodge the opposition within the opposition term.
You can also ask the court to ban the use of the infringing trademark, if necessary with confiscation of goods, damages, and even payment of profits (in case of wilful infringement). Deliberate forgery or putting counterfeit marks or brand products on the market is punishable by law.