The value of IP
A trademark right is an official right substantiated by a certificate of registration. Holding a registered trademark is key to the value of your company. As an entrepreneur, a strong trademark will lend you a competitive edge. The trademark right symbolises the investments you have made in marketing your company, products and services. The economic value of your trademark can be determined when making an investment, applying for financing or during the merger or sale of your company. This economic value is crucial in determining the sale price and other key aspects.